Select Shades Sunglass Outlet Celebrates One-Year Anniversary with Ribbon Cutting
Event on May 8 at Outlets of Lake George East
Lake George, NY — April 29, 2026 — The Lake George Regional Chamber of Commerce & CVB will host a ribbon cutting to celebrate the one-year anniversary of Select Shades Sunglass Outlet, located at 1424 US-9, Suite 14 at the Outlets of Lake George East, on Friday, May 8 at 11:00 AM.
The event will commemorate Select Shades’ first year serving both the local community and visitors to the Lake George Area with a curated selection of designer sunglasses and specialty eyewear. The celebration will include remarks from ownership, the official ribbon cutting, personalized store tours, and light refreshments.
Guests attending the event can also take advantage of special promotions and giveaways, including a chance to win premium eyewear and exclusive in-store savings as part of the retailer’s “Buy More, Save More” program.
“Lake George is such a special destination — not just in the summer, but all year long,” said Jonathan Brimer, Founder of Select Shades. “We’re proud to serve both the local community and the many visitors who come to enjoy everything this region offers. From designer sunglasses to a great selection of winter goggles for the incredible nearby ski areas, our goal is to provide premium eyewear for every season.”
“Celebrating a milestone like a one-year anniversary is a testament to both strong business operations and meaningful community connection,” said Gina Mintzer, Executive Director of the Lake George Regional Chamber of Commerce & CVB. “Select Shades has quickly established itself as a valued retail presence in the Lake George region, offering both quality products and a welcoming customer experience.”
About Select Shades Sunglass Outlet
Select Shades is a premium eyewear retailer offering an extensive assortment of designer sunglasses, performance eyewear, and specialty styles from more than 60 authorized brands. With retail locations across multiple states, Select Shades combines a broad selection across accessible and luxury price points with a service-focused shopping experience. The Lake George location serves both local residents and visitors year-round, including a strong selection of winter goggles for the region’s nearby ski areas.
About the Lake George Regional Chamber of Commerce & CVB
Dedicated to propelling year-round tourism and nurturing a thriving business community in the Lake George Region, the Lake George Regional Chamber of Commerce & CVB, Inc. is steadfast in its endeavors. The Chamber’s primary objective is to stimulate the growth and progress of its member enterprises by providing networking opportunities, educational programs, ribbon cuttings, and more. Established in 1952, the organization represents more than 450 businesses across the region.
