Author: Michael Nelson

Five Towers Media is a marketing agency proudly building on a foundation established in 2013, with a new name and renewed mission since 2023: to make marketing easy and help businesses grow. Why? Because we believe small business ownership and entrepreneurship are the purest paths to freedom. We want to give those folks unwavering support on this path. They’re the heart and soul of every community, the truest path to freedom, and the driving force behind a thriving economy. They’re our neighbors, our friends, and our families, and they deserve to succeed.

The Benefits of Buying Food Directly from Local Farms

Written by Michael Nelson on July 15, 2024. Posted in 2024, Featured, Local Farmer, Q2.

Everyone says that the best produce is the stuff that’s been sitting on a truck for days and in a refrigerator for a week, right? Heck no!

Have you ever tasted a tomato that was picked just hours before it …

Two college podcasters laughing and having a good time in a studio. Two happy young men co-hosting a live audio broadcast. Two male content creators recording an internet podcast.

Yes, You Need a Podcast

Written by Michael Nelson on March 15, 2024. Posted in 2024, Featured, Q1.

A quick Google search will give you more stats and information than you probably want to know about who is listening to podcasts, their age, gender, income levels, education, the list goes on and on.

A very interesting stat is …

Magnifying glass focused on group of people. Looking for person in crowd. Searching candidate for employment in labor market

1 Change to Make to Your Marketing in 2024

Written by Michael Nelson on February 7, 2024. Posted in Featured, Business, Community, Glens Falls.

Two years ago, I wrote a blog article about where people miss the mark when defining their target market. The idea was that when I talk to business owners about their marketing efforts, they always tell me they can sell …

Want to Get Noticed?

Written by Michael Nelson on September 15, 2023. Posted in 2023, Featured, Q3.

What if I told you that the key to effective marketing was simpler than you thought?

Marketing in today’s environment has a lot of objectives, including Brand Awareness, Lead Generation, Communications, and P.R., just to name a few. But they …

Social Media Has Left the Building

Written by Michael Nelson on June 15, 2023. Posted in 2023, Featured, Q2.

One of the most common conversations I have with clients and potential clients is about whether it makes sense to pay us or any other company to handle their social media for them.

The challenge is there aren’t many upsides …

Market Share…Yours for the Taking

Written by Michael Nelson on December 15, 2022. Posted in Featured, Marketing, Outsourcing, Q4.

For many businesses locally (and nationally) the climate being created by inflationary pressures, housing prices, Interest rates, and available labor market, is creating a large and sudden decline in their company’s revenue; a decline that could create opportunities for competitors

…

The 4 Levels of Marketing

Written by Michael Nelson on November 27, 2020. Posted in Marketing.

Saratoga Springs – I won’t take too long in this opening before we get to the meat & potatoes, but it is important to quickly define what Marketing actually is, least by our definition.