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What Marketing Really Looks Like for a Blue-Collar Business

Written by Staff Report on May 5, 2026. Posted in Business, Featured, Marketing, May, Outsourcing, Technology.

Starting a blue-collar business involves more than just mastering a trade. You have to actively get the phone ringing.

On a recent episode of the Blue Collar Startup podcast, co-hosts Mike Nelson of Five Towers Media and Derek of Daigle …

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Mastering Cybersecurity & IT with Fort Edward’s ADKtechs

Written by Staff Report on April 30, 2026. Posted in 2026, Business, Featured, May, Newspaper, Outsourcing, Technology.

For over two decades, Adirondack Technical Solutions, commonly branded as ADKtechs, has been a trusted technology partner. Celebrating the start of its 21st year in business, the company continues to innovate. Recently relocating to a new office near Exit 17

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whats so good about manufacturing awards

Students & Manufacturers Take Center Stage at Proctors for Expanded What’s So Cool About Manufacturing® Video Awards Show

Written by Staff Report on April 22, 2026. Posted in Albany, Community, Entertainment, Featured, News, Press Release, Technology, Troy.

whats so good about manufacturing awards

Schenectady, NY — The Center for Economic Growth (CEG) will host its second annual “What’s So Cool About Manufacturing®” (WSCM) Student Video Awards on Wednesday, April 22 at Proctors GE Theater.

Fifteen student teams from middle schools across the Capital …

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Local Entrepreneur Chris Mastantuono Launches Requalify 360 to Help Capital Region Residents Rebuild Their Credit

Written by Staff Report on April 14, 2026. Posted in Albany, Business Support Services, Community, Featured, Financial, New Business Spotlight, News, Press Release, Technology.

Queensbury Business Owner Brings 12 Years of Subprime Lending Experience and a Community-First Approach to a New Mission: Financial Empowerment

QUEENSBURY, NY — April 4, 2026 — Chris Mastantuono, the well-known Queensbury entrepreneur behind The Car Shoppe and The Car …

todd bailey photography upstate ny

The Power of Great Content and Creative Storytelling with Todd Bailey

Written by Staff Report on April 8, 2026. Posted in 2026, Business, Business Support Services, Content Creation, Entertainment, Featured, Marketing, May, Newspaper, Technology.

Photo from tbphotopix.com.

For Todd Bailey, the title of a creative is the umbrella that covers everything he does. Based in Upstate New York, Bailey has built a robust career spanning premium photography, videography, and digital marketing. Working as

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Shepherd Communication & Security albany ny

Shepherd Communication & Security: From Telecom Startup to Albany Security Leader

Written by Staff Report on April 6, 2026. Posted in Albany, Business, Featured, Technology.

As the managing partner and founder of Shepherd Communication and Security in Albany, New York, Richard Ruzzo transformed a volume-driven telecommunications operation into a highly specialized commercial security enterprise. Today, his company provides critical infrastructure for regional businesses, including fire

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peckham industries in the Adirondacks of New York State

Driving Discipline and Safety at a 100-Year Construction Firm

Written by Staff Report on March 27, 2026. Posted in Business, Business Support Services, Featured, Technology.

For a 102-year-old company, Peckham Industries continues to evolve in an industry where consistency, safety, and leadership are nonnegotiable. For Plant Manager Rick Engelhardt, moving a legacy construction company forward starts with something simple but often misunderstood: discipline.

Peckham, a …

5TM takes on automation

Five Towers Media Launches Foundry 5 — Bringing Enterprise-Level Workflow Automation to Saratoga’s Small Businesses

Written by Staff Report on March 16, 2026. Posted in 2026, April, Business, Business Support Services, Featured, Marketing, Newspaper, Outsourcing, Saratoga Springs, Technology.

Local agency owner Michael Nelson expands into business automation — helping small teams stop drowning in manual work and start scaling.

Michael Nelson, owner of Five Towers Media — a Saratoga Springs marketing agency serving clients across the Capital Region …

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5 Minutes to 10x Your Marketing: What Should You Talk About?

Written by Michael Nelson on February 19, 2026. Posted in 2026, Business, Business Support Services, Content Creation, Featured, March, Marketing, News, Newspaper, Press Release, Technology.

In a recent Buying Local article, we introduced the concept of “Five Minutes to 10x Your Marketing.” The strategy is simple: record one focused, five-minute video each month and use it as the foundation for a range of marketing assets.

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video marketing

Five Minutes to 10× Your Marketing

Written by Michael Nelson on January 27, 2026. Posted in 2026, Business, Business Support Services, Content Creation, Featured, February, Marketing, News, Newspaper, Press Release, Technology.

How one short video can fuel months of effective, cross-channel promotion

By the time most small businesses give up on marketing, it’s not because they don’t care.

It’s because marketing feels overwhelming.

Business owners and even marketing teams often believe …